Over a long and successful career, Ian has had the pleasure of working with some great people in some great companies. Many have been kind enough to provide testimonials on LinkedIn, as well as in writing.
To read the LinkedIn testimonials, please click on the following link. You will also find a selection below which will be updated regularly;
Steve Thorn – President at CGI UK
I’ve worked with Ian for over a decade and remain a fan of his energy, commitment and his focus upon clients and their markets. This focus is brought to bear in both campaigns and supporting account engagements. A hands on approach coupled with the knowledge and skills of strategic marketing and its delivery, along with the team approach and a focus on helping colleagues deliver more makes Ian a welcome addition to a team.
Effi Mor CEO at RemitRix
Ian is an outstanding marketing professional whom I have been consulting ever since we established our Solvency II startup. Ian has the ability to visualise the big picture and understand the different attributes of the product no matter how complex it is. The many insights he has provided to us have significantly contributed to our decision-making process. But above all Ian has the virtue which is so hard to find among any other professionals: kindness and willingness to give and share his vast knowledge and experience.
I hope we will have Ian’s guidance to call upon for years to come as we continue to grow and shape the business.
Andrea Clatworthy – Head of Account Based and Deal Based Marketing, EMEIA at Fujitsu
I have had the pleasure of working with Ian on and off over the last 15 years or so, most recently as my Head of Campaigns at Logica and part of the UK Marketing leadership team. Ian has the enviable ability to quickly form a strategy and then deliver efficiently on it, always with solid objectives in mind which link back into business objectives. Ian works brilliantly as part of a team and is very inclusive in his style, always willing and able to help and advise others, drawing from his extensive experience. I have no hesitation in recommending Ian.
Will Cameron – Head of PR at Cable & Wireless Worldwide
Ian is a proven strategic marketeer with a broad understanding of the business drivers across an organisation, both internationally and within key vertical sectors. I have always found him to have a focus on delivery whilst retaining an enthusiasm and passion for his profession. He has shown himself to be a supportive leader willing and able to share knowledge with colleagues around him.
Ian offers a powerful combination of pragmatism and professionalism. Over the years I have known him he has consistently added value wherever he has worked.
Jacky Morgan – Senior PR Consultant
Ian is quite simply the best marketer I have encountered in my career. Not only does he know his stuff technically, he can also make things happen. He is a true intrapreneur. He gets under the skin of your organisation, thoroughly understands its products and services and gets to know all the right people to oil the cogs.
Natalie Field – Account Based Marketing and Deal Based Marketing Lead, EMEIA, Fujitsu
I have worked with Ian for several years now and found him a pleasure to work with, he is a loyal and dedicated employee, who is results oriented and always strives to make a difference.
Ian has a deep understanding of marketing, particularly strategic planning and whilst he thinks strategically, he can also deliver, whether that be, integrated campaigns, market insight, transformation strategies for marketing teams. More recently he has been involved in everything digital with a particular focus on digital transformation.
Over the years of working with Ian, I have realised that he can adapt and turn his hand to anything. A true asset of which not many marketers can do. His campaign management including ROI and lead generation experience is second to none and more recently he has taken over responsibility for Global Marketing Insight at Logica, managing a team of offshore staff virtually. He has excellent team management and leadership skills.
On a personal note, I really enjoy working with Ian and he is, and would be a great asset to any organisation.
Samantha Price – Marketing Executive at Swift
Although I only had the pleasure of working with Ian for 8 months at Swift, within this short period of time I found his knowledge and enthusiasm for marketing very encouraging. As a manager, Ian was supportive and willing to share his experiences, providing great advice and encouragement.
Karen Beckett – Global Marketing Manager Oil and Gas and Production Planning at CGI
Ian is a results-oriented strategic marketeer who quickly grasps the details of any campaign he works on and then delivers efficiently on it, always with solid objectives in mind which link back into business objectives. Ian has always shared his expertise with me and others within the team. He is fun to work with and able to I would have no hesitation in recommending Ian to any company looking for a hardworking strategic marketing professional.
Moyra Paterson – Global Marketing Manager – Insurance and Big Data Analytics at CGI
Ian is a great strategist. His knowledge and experience ensures you have a sound support in your team. Although Ian will act as a campaign lead and manage the project, he will listen to your own ideas and encourage contributions and team work. He also has a wicked sense of humour.
John Copping – Head of Controls and Compliance & Principle Consultant – CGI
I have worked with Ian on a number of initiatives over the last 10 years. During that time I have found him to be diligent, enthusiastic, and an excellent organiser & communicator to both internal and external clients.
I have no hesitation is recommending Ian as a valuable asset in any team.
Jennifer Stock – CIPD Qualified HR Business Partner and Change Specialist
I worked with Ian as a marketing colleague in Logica UK. Ian has a very strong understanding of strategy and a pragmatic approach to ensure it resonates with the intended audience. He has demonstrable strategic marketing skills with a hands on approach and a strong focus on delivering outcomes. In my experience of working with Ian he has a broad understanding of the business drivers across an organisation, both internationally and within vertical markets.
I found Ian to be diligent, enthusiastic and passionate about the marketing profession and a leader willing to share knowledge and support colleagues. Ian gives time to others to mentor and coach them and help grow them both within the marketing profession and outside in general business.
Dan Gerrard – Experienced Business Change Consultant
I have had the pleasure of knowing and working with Ian for more than 15 years – starting from our days when we worked in the ground breaking arena of mobile commerce, bringing innovative solutions to clients at Logica. Ian is an experienced, passionate and results-driven marketer, who gets the big picture, but is then able to articulate and deliver the right marketing campaign to meet it. Ian is excellent at turning technical solutions into stories with a strong business outcome. I would not hesitate in recommending Ian to any employer looking for deep marketing knowledge, strategy development and a real hands on approach to making it happen.
Having worked with Ian at various times in my time at Logica, in a variety of roles, and importantly through several periods of change, I have absolutely no hesitation in recommending him. If you’ve read Ian’s other many (deserved) recommendations, you’ll already have no doubt that he is a natural marketer, strategist and people manager. I would therefore simply add that it is Ian’s ability to see the world very clearly, swiftly create order during change, his logic, and his calming positive influence that make him a great asset to any team.
Sue Ace – CAM /CIM Tutor
I can honestly say I’ve never met someone with such a wonderfully positive outlook, dogged determination and skills and knowledge to follow through to delivery.
Amit Gupta – Senior Manager, Digital Projects @Cognizant
Working with Ian has been a wonderful learning experience for me. He brings immense knowledge and understanding of the digital space and is an extremely warm receptive leader. He is open to new ideas and can think through on his feet at record speeds. This special ability makes it easier for anyone to approach him and request for his guidance.
We worked together on a strategic assignment and he led the way throughout with his experience and insightful inputs. He adds value and gets things done by helping all his team members align to the corporate vision. It has been a pleasure working with Ian and I look forward to more such opportunities in the future.
Rebecca Herwitt – Integrated Marketer with Digital and CRM Experience – Kimberly-Clark
I had the pleasure of working with Ian at Kimberly-Clark to develop our CRM capability across the EMEA region. He is a collaborative and committed partner with a truly genuine team spirit. As the IT Business Partner in a complex region, he helped the team get in front of the right people with the right solutions to drive the right business outcomes. And he did this by consistently challenging us to refine our ideas and holding us accountable every day. In fact, within 6 months of working together, we had 3 markets aligned, approved and ready to kick off CRM projects. He is a strategic thinker that will make a strong addition to any team.
Helen Brooks – Head of Media – EMEA – Kimberly Clark
I was lucky enough to work with Ian at KC. We worked through some challenging projects and Ian was always the dot connector, the one who communicated all he knew to ensure that everyone was fully up to date and could therefore make more informed decisions. He was a great team player with whom and because of whom we were able to navigate some quite testing issues and challenges. He was a real pleasure to work with.
Vikas Sah – Marketing Technology Architect – Enterprise Architecture – IT Services (Strategy, Innovation & Architecture) – Kimberly-Clark
Had the pleasure of working with Ian in his role as business partner for EMEA region for marketing. Ian has great understanding of the digital business. He displays great understanding in bringing changes from the perspective of people, process, technology and information, which makes him a great asset for any organisation.
David Parker – Content Strategy & Technology – Kimberly-Clark
Ian came on board at Kimberly-Clark to fill a major gap between consumer marketing and marketing technology that exists across many organizations. Large companies, change, technology challenges and then the consumer taking control of the brand value proposition means you need people with vastly diverse and integrated experience with a solid understanding of execution. Ian’s role as our Business Partner lead at KC-EMEA is critical in ensuring we educate, coach and merge marketing technology into every layer of our business to be inline with content and data that connects and drives consumer growth and sales. Ian does a great job of working across a complex business with lots of partners (internal and external) in isolating what is necessary, planning execution based on solid KPI’s and desired outcomes. Ian delivers a real positive change to our business, with a flexible and tenacious attitude that builds great teams in challenging times with great results.
Helena Carre – EMEA Omni-Channel Analytics – Kimberly-Clark
Ian has been one of the business partners in EMEA for Ecommerce marketing. Ian has always challenged the status quo to drive change in the organization. He has driving more strategic thinking in conversations as well as alignment. In a very lean environment, I believe Ian has been able to focus on big wins to the business. Ian has been highly collaborative and understands the focus on the internal customers.
Sue Reynolds – Regional Marketing Director at OpenText
Ian has a wide range of experiences which he can apply to marketing strategies. Ian is able to think about new ways of reaching whatever the objective may be – from a simple brief through to a complicated Account Based Marketing Plan for a FTSE top 5 Financial Services organisation. Great rapport with colleagues and had a sense of urgency and fun in whatever he undertakes.